WBE Canada Welcomes Full Line Specialties Inc. as a Corporate Member

December 8, 2021

Women Business Enterprises Canada Council (WBE Canada) is excited to announce that Full Line Specialties has become its latest corporate member, continuing the outstanding growth of its corporate and government membership.

Full Line Specialties, located in Surrey, BC was created in 1996 as a premier source for branding solutions offering unique, quality promotional products, excellent service and customer-focused marketing. Full Line Specialties is committed to integrating responsible and sustainable business practices across their operations. As a minority owned business themselves, they are committed to creating increased opportunities for women-owned and other diverse businesses in their supply chain and advancing supplier diversity in Canada.

“We are honored to be part of the WBE Canada community especially since Full Line Specialties originally was started by a woman entrepreneur, my mother & we are still proudly a minority owned business. We look forward to further diversifying our supply chain through our WBE Canada membership” Sam Singh, President & CEO Full Line Specialties

“We are thrilled to have Full Line Specialties join our rapidly growing corporate membership” said Silvia Pencak, President and CEO, WBE Canada. “By partnering with WBE Canada, Full Line Specialties joins the increasing number of Canadian corporations who recognize that by implementing supplier diversity initiatives and processes, they are creating mutually beneficial and strategic programs to engage women-owned businesses in their supply chain. We look forward to working with Full Line Specialties and the many opportunities this will open up for our women-owned businesses in the promotional products industry.”

About Full Line Specialties

Full Line Specialties is one of Canada’s leading Branding & Marketing Agencies. The company’s sales rank inside the top 5% of the vast amount of promotional product distributors in North America. Since 1996 & with 20+ employees, Full Line supports marketing, Ecommerce merchandise programs, fulfilment, safety & recognition programs for clients within a wide range of markets looking to strengthen or build their brands. For more information, visit https://www.fullline.ca

About WBE Canada

Women Business Enterprises Canada Council (WBE Canada) is a Canadian non-profit organization working closely with corporations and government organizations advocating for inclusion of Canadian Women Business Enterprises (WBEs) in supply chains across Canada and abroad. To ensure diversity in supply chains WBE Canada works closely with its Corporate and Government members to provide necessary training and support to help establish and develop supplier diversity initiatives. Explore our Corporate/Government membership here.

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