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The Power of Storytelling

July 25 @ 1:00 pm - 2:00 pm EDT

Power of storytelling Lunch and lear summer series

The Power of Storytelling is designed to help you better understand the important role you play as a Founder and how to tell stories that capture your audience and help you grow. Led by Kerry Anne MacDougall, brand strategist and coach, The Insight Group, this series will focus on helping gain a sense of the basic marketing principles required to be effective in storytelling to grow their business.

This is a three-part series with the first session “Mindset and Marketing” presented in this webinar. Other lessons in this series – Marketing Basics and Storytelling are available in Toolbox (Certified WBE area).


Meet the Presenter

Kerry-Anne-MacDougall-250x300Kerry Anne MacDougall

Kerry Anne MacDougall is a dynamic brand strategist and coach with an unwavering passion for empowering leaders and entrepreneurs. With over 15 years of hands-on experience in founding, scaling, and successfully exiting a thriving brand and marketing agency, and as the co-founder of her latest venture, The Insight Group, Kerry Anne is not just a guide but an empathetic leader with extensive real-world experience Kerry Anne’s journey is a testament to the transformative power of storytelling. Her innovative approach helps businesses navigate complex challenges, uncover hidden opportunities, and achieve sustainable growth. In “The Power of Storytelling”, Kerry Anne leverages her rich experience to teach business owners the art of crafting compelling narratives that resonate with their audience, build strong brand identities, and drive engagement. Her program is designed to equip leaders with the tools to tell their story authentically and effectively, ensuring their message not only reaches but deeply connects with their audiences.

Hosted by: WBE Canada

Interested in learning about WBE Canada Certification or Corporate Membership?
Email community@wbecanada.ca.