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Digitize Now: How to make the digital shift to scale your business
February 11, 2021 @ 2:00 pm - 4:00 pm EST
The current pandemic has accelerated the rise of the digital economy. BDC’s research shows that in the last 3 years, businesses with greater digital maturity were:
- more likely to have enjoyed high sales growth
- more likely to have enjoyed high profit growth
- more likely to have exported
- 3 times more likely to have innovated
As business owners, no matter what sector, you need to better understand the impact of being online and how to leverage it in your business. Join us for this interactive and practical workshop and together, we’ll explore how to make the digital shift to scale your business and gain a competitive edge with a step-by-step plan.
(Valid WBE certification required!)
Facilitator: Brooke Gordon
Brooke Gordon is Senior Advisor, Women Entrepreneur (WE) for BDC in Ontario and assumes the responsibility of helping majority women owned businesses accelerate their growth and scale up — and ensuring women thrive through every step of their business journey with the help of dedicated partner organizations and regional hubs from across the WE ecosystem.
Brooke joined BDC in 2017 with the High Impact Firms (HIF), Advisory Services where she led a team of Business Advisors and Analysts that support the Growth Driver Program as the HIF Service Delivery Manager for Ontario. Prior to joining our organization, Brooke served as a trusted businesses advisor and consultant for over 19 years in the areas of strategic planning, organizational development and operations.
Brooke is a weight lifting enthusiast and certified Health Coach who is passionate about nutrition and implementing plans that are developed with a focus on sustaining a work life balance for the whole team. She is a proud volunteer with Soroptimist International, an organization that provides financial support for women enrolled in training (Live Your Dream) and career counseling for girls in high school (Dream It Be It).
Brooke is certified in ITIL and holds a Master’s in commercialization (MEEi), in addition to both a Bachelor’s and Master’s in Engineering Physics from McMaster University, where she was awarded a patent in semiconductor manufacturing processes. She currently teaches the Engineering and Management final capstone project.